RAB Insights

RAB Research Archive

Social commerce predicted to reach $1 trillion by 2028



The global social commerce market is projected to grow 20% in 2024, reaching $688 billion, with forecasts indicating it will surpass $1 trillion by 2028. Statista data shows the market has grown 750% since 2018, reflecting its increasing share of global e-commerce sales.

Source: Chain Store Age



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