RAB Insights

RAB Research Archive

Boosting sales with mobile app coupons



Convenience stores are increasingly using digital storefronts for delivery, ordering, and payments, with coupons linking app usage to sales. Rovertown’s report, "Click to Claim: Driving Sales with Mobile App Coupons," analyzed 2023 data and revealed top coupon categories and effective strategies for success.

Source: Convenience Store News



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