RAB Insights

RAB Research Archive

Want Some Free Money?



We are nearing the end of the year, and in some communities, advertisers are starting to get back on the air and consumers back on the streets. In this video sales tip, Jean Hetherington, RAB’s Digital Services Specialist, shares a source of free money that is yours for the taking. Be the hero with your local clients, by not only developing a strategy to drive business but have a funding source to pay for all or at least part of the strategy!

Source: Jeff Schmidt, RAB



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