As part of RAB’s continued initiative, the next Radio Works
presentation, “Radio Works for Recruitment,” will help sellers understand how
to position radio as a great medium for local businesses or their clients’
recruitment efforts.
Recruitment continues to be a challenge for numerous industries
across the country and radio can amplify their messaging and pique the
interest of qualified workers. During the presentation, Julie Koehn,
president, Lenawee Broadcasting Company, and Carla Leible, general manager,
Zimmer Radio and Marketing Group, will share best practices and local
advertiser success stories.
This presentation will take place at noon CT on Wednesday,
December 20, and feature:
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