RAB will be joined by Gordon Borrell, chief executive officer, Borrell
Associates, for the upcoming presentation “What Advertisers Are
Planning for the Last Half of 2023.”
During the presentation, Borrell will present the latest Spring Local
Advertiser Survey results. The report, which features local-direct ad
buyers and local agencies, will reveal:
- What they’re buying
- How much they are
spending
- How they are changing
their spending patterns for the latter part of 2023
Sellers attending the presentation
will learn what’s top of mind among local advertisers and what sellers
can do to grow their revenue.
The presentation takes place at noon CT on Wednesday, August 9, and
features:
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