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New on RAB.com

Check out new sales tools, resources, and our staff picks on RAB.com

New from RAB

THIS! is Radio site contains one-sheets and presentations that highlights how radio connects, commands listener attention and delivers outcomes for advertisers.


The Provoke Insights reports provide local radio sellers insightful knowledge into audio’s role in key business categories.


Instant Backgrounds - Healthcare Facilities has been updated.

Our Picks

"Radio Ad Forecast for 2025" on April 16th at 12 PM CT – register now.


Use the One Voice for Radio resources to help you navigate, understand and share Nielsen’s 3-Minute Qualifier impact.


The Misperceptions of Radio provides facts on the 10 commonly held misperceptions of radio.

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Employment Industry

Blue-collar workers are less satisfied at work, less attached to their jobs than other US workers

Blue-collar workers have been at or near the center of much public discussion in recent years, from their political leanings to their wages and cultural impact. A recent Pew Research Center survey finds that these workers – who, by our definition, make up about 27% of the U.S. workforce – stand out from other employed Americans in several ways when it comes to how they see their jobs.

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Auto Insurance

Sticker Shock 2.0: Why insurance costs are killing deals

As auto insurance rates continue to climb, consultants advise dealers to sharpen their focus on consumer education and dealership process improvements. The payoff? Fewer deals derailed at the last minute and higher customer satisfaction. Various dealers have told WardsAuto that some buyers' attitudes sour during the F&I discussion when they discover insurance rates for their new vehicles.

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Miscellaneous

Five years after it started, what do Americans think about the COVID-19 pandemic?

About five years after the World Health Organization declared COVID-19 to be a pandemic, a new YouGov survey asked Americans about their experiences of the pandemic and for their thoughts on whether the U.S. government is doing enough to prepare for the next one. 51% of Americans believe COVID-19 is no longer a pandemic. 21% think it is still a pandemic but will eventually stop being one sometime in the future and 19% think it is a pandemic that will never end.

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