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New on RAB.com

Check out new sales tools, resources, and our staff picks on RAB.com

New from RAB

Updated Instant Backgrounds - Life Insurance.


Just posted – the 2025 Promotional Calendar (through Q3) can be used to create fun promotional events for clients in the new year.


Media Facts provides an overview of key media categories competing with radio for advertising dollars. Digital Audio and OOH just updated.

Our Picks

Register for the upcoming live presentation "Radio Works for Recruitment" on October 23rd at 12 PM CT.


Ad-to-Sales Ratio can assist you with determining how much money a business should allocate for advertising in a fiscal year.


Glance through the Provoke Insights section that provides radio listener insights and contains category research.

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Auto-Used

Why dealers are ramping up self-sourcing amid tight used-car supply

Dealers are increasingly self-sourcing used cars through trades, lease returns or direct purchases, as wholesale auction prices remain unexpectedly strong. Cox Automotive notes that tight supply will persist, preventing steep price drops, especially for nearly new cars 3 years old or younger.

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Miscellaneous

Who US adults follow on TikTok

U.S. adults on TikTok follow entertainment and pop culture accounts more than news or politics, according to Pew Research. Influencers and traditional celebrities dominate these accounts, with far fewer politicians, journalists or civic figures followed by users.

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Political

4 in 10 US voters planning to cast ballots early

Forty percent of U.S. voters expect to vote early in 2024, a rate similar to past elections, though lower than 2020. More Democrats than Republicans plan to vote early, reflecting the growing partisan divide in early voting preferences.

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