Radio Show
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Hours listened to radio
weekly by adults: 13+.(Source: Nielsen Audio, RADAR 136, March 2018
Persons 18+, Monday - Sunday, 24 Hour Cume Estimates) -
America's top reach medium!
248.3 MM persons 12+
tune in weekly.(Source: RADAR 136, March 2018 (Persons 12+, Monday-Sunday 24-Hour Cume Estimates) -
Each day, Americans spend
3X more time with AM / FM Radio
than social media.
Adults spend one hour and 50 minutes (1:50) a day with AM/FM radio,
and 36 minutes with social media on their smartphone.(Source: Nielsen Comparable Metrics Report: Q2 2017)
Research QuickHits
Our Picks
Here are recommendations and suggestions.
- RAB Instant Backgrounds: New updates in Lawn & Garden, HVAC Industry, Auto F&I and Recreational Vehicles/Motorhomes.
- The Pitch: Wedding Services, Home Improvement, Beer
NEW SALES RESOURCES FROM RAB:
Rob Boaden, RAB VP of Sales
It is with much sadness we share with you that our dear friend and co-worker Rob Boaden passed away the last weekend of April. On April 1st of this year, Rob celebrated 17 years with the RAB. Anyone who had the privilege of working with Rob knows he cared so much about his fellow broadcasters and RAB members. He was 100% focused on the mission of RAB and there was never a day where Rob didn't always have radio's best interests at heart. We will miss his kindness, his dedication and most of all, his friendship.
Bill Barr, from St. Jude's Children's Hospital, has created a memorial page for Rob Boaden that can be used to make contributions in his honor.
Rob Boaden Memorial Fund
RAB Video Wall
On the RAB Video Wall, be sure to check out the new Radio Matters "Sizzle" video, the Professional Development "Sizzle" video, and more.
The RAB Video Wall is sizzling with the new Professional Development "Sizzle" video, Radio Matters"Sizzle" video, plus highlights from the Radio Show and more.
Click below to visit the RAB Video Wall.
