-
With buying power in the trillions,radio reaches 96% of
hispanic adultsmore than any other mediumSource: Nielsen Total Audience Report, September 2019 -
-
248.4 Million P12+ tune
into radio every week.
it's the top reach medium.(Source: RADAR 143, December 2019 (P12+, Monday-Sunday 24-Hour weekly cume) -
Teens tune into radio
over 7 hours a week.Source: Nielsen Total Audience Report, September 2019
Research QuickHits
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Radio Gets Out the Vote
The Pitch: Agricultural Equipment | Personal Injury Attorneys | Wireless Telecomm Services
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Radio's Digital Sales Skyrocket, reaching $1 Billion! Read: 2020 Borrell Benchmarking Report
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RAB Video Wall
CES, Tues. Jan 14
This month's RAB@Work: The Q Report video was shot on location at CES in Las Vegas with Erica Farber. See our complete CES 2020 coverage on the RAB Media Wall.
